HAMAMAT takes you on a journey to where and how our ancestors who had a rich and deep connection with the earth cared for their body mind and soul using ingredients provided to them by their natural environment.

Located in the heart of the Ghanaian savannah, Tamale signifies the resilience, vision and unique values. The most prized of Tamale resources is its Shea Belt, which for centuries has been a source of empowerment to its women and the community at large. Enabled by its rich history like those before them, these women have harnessed the capability of the shea crop to beautify, to nourish and to heal their people. Tamale’s rich cultural heritage is felt worldwide with each tub of shea butter product used or each bar of chocolate consumed.

In a nutshell, it takes a community to moisturize every skin tone, no matter your race. At the heart of the town’s value systems is the spirit of oneness. This is a common thread that stitches its social fabric together. It is this communal spirit that has kept the shea butter making industry thrive for several centuries. Right from the harvesting of the shea nuts to final stages of the butter making process, the women are bound together in their cooperatives and are never ever alone.

Another critical value of shea butter is the appreciation of the naturalness of Mother Nature. Shea is a wild crop that thrives naturally with little human intervention. The women only pick the shea nuts, handed them by Mother Nature and then using centuries-old processes they produce the best shea butter, free of any additives or unnatural ingredients.

Tamale’s simplicity usually confused as a poverty stricken hinterland. From its sun-kissed land to its thatched mud huts, the Tamale and its people value simplicity over flamboyance. Proceeds from the sale of shea butter uplifts whole households and provides the basics for survival. For them the value of life is not in making abnormal profits but rather sharing Mother Nature’s unadulterated goodness with everyone.

Entering this season of love, the shea story is still relevant in the expression of gratitude and affection for one another. Love is an important ingredient in the production of shea butter. The women who produce shea butter possess a deep affection for Mother Nature and go to great lengths to protect her. Bound by the love for their families, these women sacrifice their own conveniences to master the difficult butter making processes to fend for their loved one – the ultimate display of love.

True love starts with self-love. Self-love also starts with loving your skin and pulling all the stops to keep it in the best shape possible. Shea butter, especially natural shea butter, remains the best way to love your skin. In this season of love, every skin needs to experience self-love before spreading that love to your dearest.
In the month of love, we all have to Shea the Love!!!

AS YOU KNOW WEDNESDAYS ARE MARKET DAYS AND FOR THIS REASON WE ARE WE SHARING HANDMADE GIFTS FROM THE VILLAGE MARKET WITH YOU.

SHARE IN THE COMMENTS BELOW WHAT YOU'D LIKE TO RECEIVE FROM OUR VILLAGE MARKET.

LOVE,
Hamamat Africa.